The North Face launched their Alphabet City Collection, which is inspired by NYC street style. They pulled in some great colors into some unique designs that still have that North Face aesthetic. This line is definitely targeted to the urban markets but we would still like to see someone summiting in the pink women’s Alphabet City Parka. The line consists of bags, tops, parka’s, joggers, boots and more. We are really excited to see this on the streets of Brooklyn.